11/18/2023 0 Comments Tampa bay mutiny logoI suppose they wanted to be named after the city and not the state… er… or something. Orlando and New York were still 5 years away. Thus taking the “City” nickname before anyone else. I always wondered at the time why they didn’t go with Kansas City FC. In 2007 the rainbow left town and the city name came into the logo (top right).įor the 2011 season, following the trend of euro-style name re-brands in MLS kicked off by FC Dallas, Sporting Kansas City was born. Sued, or threatened to be sued, by The Wiz store chain, The name was changed to Kansas City Wizards in 1997 (bottom middle). Owned in the beginning by Lamar Hunt, KC debuted in 1996 as the Kansas City Wiz with its rainbow uniforms and logo (top left). FC Dallas logo(FC Dallas / FCD Communications) Sporting Kansas City Kansas City Wizards logos(MLS Communications) They never showed up on any kits.Ģ005 saw the Burn re-brand to FC Dallas and the blue bull logo they still use today. The other two secondary logos were mostly used on things like t-shirts and other ancillary items (like at least one tattoo I know of). As you will recall from our look back at 20 years of club jerseys, they kept the horse as a “badge” and in 1998 started using the wordmark (middle right) across their kits where a sponsor might go. The Burn used the horse (left) as their primary logo from the 1996 launch. The flying, fire-breathing horse that we all knew and loved. Maybe I should have put it at the bottom to make you keep reading! Dallas Burn logos. Their current logo unveiled for the 2016 season is on the right. The original logo, on the left, was redone with some small changes in 1998, to the above middle, due to some criticism that the first version might be just a touch to third-reichish. Great name for the DC area, great colors, great kit, and a great logo. In my opinion, DC was the only MLS team to get it right back in 1996, full credit to Kevin Payne for that. The hardhats made way for this fantastic new logo on the right in 2015. Perhaps not a great logo and part of the overall poor MLS ’96 branding, but used with pride by the club. The original Village People logo above left with the black and gold color scheme. They first dropped the Crew name (left) and brought it back. In 2007 the club re-branded again to “more closely align with the DNA and color scheme of other KSE teams.” The new color scheme was burgundy and blue, similar to the well-known claret and blue in England, with the new logo in the image above right taking some style notes from KSE team Colorado Avalanche. In 2003 the team went to blue and black as a color scheme for their kits with this same logo. Their originally secondary logo in the middle became primary in 2001. The Rapids used green as their primary color at their founding with the above left logo. Colorado Rapids Colorado Rapids. (MLS Communications) Now some of the gimmickry they mention in their launch is a bit underwhelming, but overall the idea of colorizing the logo for usage is kinda cool. It’s also red and blue which fits with all the other US sports. I really like this logo, it’s clean and simple. With variations to fit any MLS team or other exercises, MLS deems worthy. Then in 2015 the granddaddy re-design to a modern and simple logo (bottom right). The new MLS logo with its club-specific variations. 2012 a black and white logo, which I frankly don’t remember at all. 2000 saw the more modern boot with the word mark and 2008 without it. 1996 saw a green and blue logo, don’t ask me why the green came in, without a wordmark. MLS Started with a red and blue logo, like most other domestic professional sports have, in 1994 almost two years before the league’s launch. Starting with the king… Major League Soccer MLS brand history. Very few logos remain untouched from the early days.įor the purpose of this exercise, I’ll start with the 1996 original teams, in alphabetical order, and then go through all the teams that have joined the league since. This time we dive into the murky past of MLS logos all the way back to 1996. Once again we step back into the past to celebrate 3rd Degree’s 20º cumpleaños. Ed Note: This article was originally written as part of the 3rd Degree 20th birthday celebration and had received some light editing during the move to the new site.
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